Stories and Matters, the traveling exhibition
On the occasion of the Milan Design Week 2021, Rimadesio inaugurated Stories and Matters, a photographic exhibition dedicated to materials and finishes. The photo-show, starting from Milano flagship store, will be displayed across some of the most beautiful Rimadesio showrooms in Europe. The snapshots taken by photographers Santi Caleca, Nicolas Polli, Tommaso Sartori, Simone Cavadini and Frank Hülsbömer, are presented in a groundbreaking video mode.
Art direction by Juma.
The exhibition Stories and Matters takes its name from the homonymous project that Rimadesio entrusts every year to a different photographer, with the aim of deepening the corporate stylistic identity through experimental and evocative snapshots.
“Rimadesio is an open and curious company firmly oriented towards research and experimentation. Its spirit has allowed this project to come to life: the exploration of the expressive potential of the collection’s materials through transparencies, reflections, and infinite variations originating from light. And who better than a photographer – and his artistry in working with light – could help us in this project? The quality of the first photographs taken by Santi Caleca back in 2016, convinced us to repeat the experience over the following years. And so the collaboration with different photographers begins. Through their very own experience and sensitivity, they have interpreted Rimadesio’s new materials, year after year. An itinerant installation displays the project in new form: the photographs, translated into videos, fill the space as autonomous physical presences, each one of them with its own, unique identity.”
Paolo Mojoli, Art Director at Studio Juma
Next Stories and Matters appointment.
19-28 November 2021
06-17 December 2021
10-21 January 2022
17-29 January 2022
7-18 February 2022
14-25 February 2022
28 February-11 March 2022
7-18 March 2022