Love Design, involvement in research
Love Design is an initiative promoted by AIRC, Italian Association for Cancer Research, together with ADI, Association for Industrial Design. An important charity event that raises funds for oncological research by selling donated designer furniture, lighting, and objects at special prices. Thanks to the commitment of leading brands on the Italian design scene, Love Design promotes the connection between the excellence of Italian creativity, scientific research, and charity.
Started in 2003 and now at its 9th edition, Love Design has provided more than 22,000 design items supplied by 580 companies, raising funds for over 2 million euros – directed to scientific research. This year, the fundraising will finance three triennial scholarships for three young Italian researchers: an indispensable and winning initiative, as it raises awareness among companies and the public by joining forces in the fight against cancer.
Rimadesio, an enthusiastic partner of the charity event, participates, supports and promotes the initiative since its very beginning.